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3' 10''
10.1.10 From Supply Chains to Supply Loops
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
2' 34''
10.1.9 Post-use for recycling, reuse or disposal
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
4' 26''
10.1.8 During product use
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
3' 41''
10.1.7 Retailing
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
2' 04''
10.1.6 Convenience via Availability
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
2' 03''
10.1.5 Convenience via Delivery
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
4' 57''
10.1.4 Convenience Through Co-Location Impacts in the Supply Chain
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
1' 04''
10.1.3 Convenience throughout the Consumption Process
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
7' 09''
10.1.2 Dimensions of Convenience
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
1' 40''
10.1.1 Overview, Learning Outcomes and Structure of the Lesson
Chapter 10: Convenience - Lesson 1: Making Consumption Convenient
31/01/2022
6' 22''
9.2.2 Case Study
Chapter 9: Customer Cost - Lesson 2: Case Study Active Suncube
31/01/2022
1' 46''
9.2.1 Overview, Learning Outcomes and Structure of the Lesson
Chapter 9: Customer Cost - Lesson 2: Case Study Active Suncube
31/01/2022
2' 24''
9.1.5 The Nature of Prices
Chapter 9: Customer Cost - Lesson 1: Theory
31/01/2022
11' 22''
9.1.4 Total Customer Cost: The Marketer Perspective
Chapter 9: Customer Cost - Lesson 1: Theory
31/01/2022
4' 14''
9.1.3 Total Customer Cost: The Consumer Perspective
Chapter 9: Customer Cost - Lesson 1: Theory
31/01/2022
1' 55''
9.1.2 Detective Story
Chapter 9: Customer Cost - Lesson 1: Theory
31/01/2022
1' 28''
9.1.1 Overview, Learning Outcomes and Structure of the Lesson
Chapter 9: Customer Cost - Lesson 1: Theory
31/01/2022
1' 32''
8.3.5 The Future for the Brand and the Business Model
Chapter 8: Communications - Lesson 3: Case Study – ONE Water
31/01/2022
5' 15''
8.3.4 Video – ONE and Total in Africa
Chapter 8: Communications - Lesson 3: Case Study – ONE Water
31/01/2022
6' 31''
8.3.3 Marketing Communications Issues
Chapter 8: Communications - Lesson 3: Case Study – ONE Water
31/01/2022
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